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Archive for December, 2018


Paid Search Management

James Hebdon is our special guest on today’s episode of Traffic and Leads Podcast. He’s the founder of Paid Search Magic with his wife, Amy, James is a Google AdWords and paid search expert. Together, he and I talk about what his agency has to offer for other businesses, the algorithms that Google is currently running… […]

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The 5 Best eCommerce Platforms to Start an Online Store in 2019

The eCommerce industry is flourishing across the globe. According to statistics from Statista, the number of digital buyers in 2017 was 1.66 billion and the number will rise to 2.14 billion by 2021. eCommerce giants such as Amazon, Alibaba and eBay have changed the face of the eCommerce industry. Not only big brands but many small […]

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The Top 10 Attributes to Look For in Job Candidates

Hiring a new employee represents a significant expense and risk for any business. Paying recruiters, funding an interview process, vetting candidates and providing onboarding and training are all part of the costs of hiring a new employee. And, there’s no guarantee that a new hire will stick around long enough for the company to create […]

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3 Valuable Lessons We Learned From Influencer Marketing Campaigns in 2018

As 2018 quickly comes to a close, many marketing teams are reflecting on everything that happened over the past year. Trends came and went, new technology emerged, and many brands taught us what to do (and what not to do) in today’s quickly changing marketing space. Of course, one of the biggest trends that seems […]

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6 Promotional Marketing Trends to Watch in 2019

With the new year around the corner, it’s a natural time to review your marketing budget for 2019 and start thinking about how much spend you will allocate to planned campaigns and marketing activity. For many marketers, this means a focus on digital channels but interestingly, non-digital channels still hold a huge amount of influence […]

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Why You Should Optimize Your Email Campaigns With Artificial Intelligence

Have you heard of artificial intelligence? Today, it’s a favorite topic among email marketers. Experts from different areas get excited about the possible applications of AI. On the other hand, most marketers don’t really understand how to use AI solutions in practice. AI has its specifics, it requires proper investment and resources. At the same […]

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How to Grow Your Business

Robin Waite is our special guest on today’s episode of Traffic and Leads Podcast.  As a guest on my show this week, Robin and I talk about his shift in career, how to get started with him if you’re an interested client, and what he thinks the world of business and marketing could be doing differently… […]

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Facebook Extends Deadline for Subscription Messaging Permissions by @virginianussey

Learn how to apply for Facebook Messenger subscription messaging permissions. The post Facebook Extends Deadline for Subscription Messaging Permissions by @virginianussey appeared first on Search Engine Journal. Click Here To Read More

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The Answer to This One Question Will Determine Your 2019

There’s really only one question you need to ask yourself to see if you’re going to have an awesome 2019: are you going to keep doing the same things you did in 2018, or are you going to bust out of your comfort zone and take some risks to step it up? If you don’t… […]

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The Marketer’s Go-To Guide for Annual Reporting

Annual reporting is typically a dreaded task. No one likes sorting through analytics programs, digging for abstract data to try to come to concrete conclusions, especially if there is a lot on the line depending on what those reports say. At SEMrush, we found that each individual annual report takes an average of five hours […]

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